Wednesday, October 18, 2017
Haley Reading Group: “Why Are Sports Bras So Terrible?”
[The Best American Science and Nature Writing (2016)]
Cynthia A. Campbell
Rose Eveleth’s article “Why Are Sports Bras So Terrible?” focuses on the problems associated with creating comfortable sports bras. Eveleth illuminates the evolution of sports bras. Ultimately, the article speaks to the original purposes of sports bras—to provide support and comfort for breasts during exercise and while participating in sports—and how that has changed because of the fashion industry.
Eveleth’s discussion of breast-science workshops was especially enlightening. At one point, Eveleth notes that "representatives [of different brands] learn ways bras can be designed to help reduce pain" (49). This point indicates that scientific research of sports bras is as influential as the fashion industry’s marketing.
After reading Eveleth’s article, what was one point concerning how sports bras are developed or advertised that found especially intriguing? Why? Please provide a page number citation.